Rwanda

The future of customer experience is shifting and it’s not happening quietly. Our CEO, Roger Brugger, attended Customer Contact Week 2026 in Berlin, where conversations with global CX leaders made one thing clear: how companies design, deliver, and scale customer operations is changing fast. From talent strategy to AI adoption, several strong signals emerged many

For many entrepreneurs in Rwanda, navigating compliance requirements can feel overwhelming—especially in the early stages of building a business. One of the most common areas of confusion is the trading license tax. You may have heard the often-repeated phrase:    |“You only start paying the trading license after two years.” While that statement contains some

We are seeing early- and even late-stage groups still booking interest-free related-party loans to “keep things simple.” 𝐁𝐮𝐭 𝐭𝐚𝐱 𝐚𝐮𝐭𝐡𝐨𝐫𝐢𝐭𝐢𝐞𝐬 𝐬𝐞𝐞 𝐬𝐨𝐦𝐞𝐭𝐡𝐢𝐧𝐠 𝐞𝐥𝐬𝐞:(1) transfer pricing risk (not arm’s length) and (2) lost withholding tax where interest would otherwise be taxable. 𝐖𝐡𝐲 𝐭𝐡𝐞 𝐟𝐨𝐜𝐮𝐬 𝐧𝐨𝐰?• OECD guidance on financial transactions tightened expectations around pricing and substance.•